The Phuket International Hospitality Show is poised to be the hospitality industry's event of the year.

The Trade Exhibition offers a comprehensive breadth of industry suppliers and customers from the region.

Organizations are invited to host Product Knowledge Sessions at the Show.

Wine Phuket is a forum for industry trends, tastings and product knowledge sessions involving expert sommeliers, suppliers and winemakers.

The Hospitality Series is a three-day series of seminars offering an in-depth and varied range of topics for owners, managers, and senior staff members within the industry.

Click on the seminar to register. Space is limited. All seminars are free of charge.

Thursday, 24th September, 2009
11.00
Exhibition Hall Open
13.00

Spa-Focused Seminar: Purification in the 21st Century
Deborah Williamson, Puritti Programs for Life
Endorsed by the Thai Spa Association

Thai Spa Association

A comprehensive look at the cause and effect of toxins and chemical agents on health and wellbeing, following the global mind shift towards raw living foods and natural body purification methods, informative ways to improve health through plant based nutrition. Puriti systematically revitalises the mind, body and spirit encouraging natural weight reduction, whilst turning back the ageing clock, a truly original spa concept for the 21st century.

15.00

Organic-Focused Seminar: Organic foods and products: The challenges and constraints for hospitality industry
Vitoon Panyakul, Executive Director, Green Net
Endorsed by the Thai Organic Trade Association

Thai Organic

The rise of organic products in recent years has been a topic of discussion among consumers and business worldwide. The mainstreaming of organic foods and products, initially grown out from environmental and health concerns has led to an expansion of organic foods sold in some niche health shops into mainstream supermarkets. The next mainstreaming phase is seeing the organic foods and eco-products moving into the hospitality industries. What are the challenges and constraints for this mainstream? This seminar will explore this issue further.

19.00

Inaugural Dinner with Key-Note Presentation
Key-Note Presentation: Customer Expectation Management
Eric Liebman, Managing Partner, IQ Asia

Each time a customer meets one of your staff a "Moment of Truth" exists which defines how that customer will view your company and whether they will return to bring you more business or not. It's difficult for any brand or company - whether a large chain or a standalone property - to deliver a consistent Customer Experience. We will delve into how this interaction is measured and, more importantly, how to implement a program to ensure your customers are getting the service and experience you want them to have, across all customer touch-points, to keep them coming back again and again. Customer Expectation Management will help put your guest in the center of your universe and ultimately improve loyalty, brand development and revenue generation.

Mom Tri’s Boathouse Regatta
Musical entertainment by Mom Tri’s Jazz Trio will accompany
19.00 Cocktails & Canapés
20.00 Dinner includes 2 glasses of red/white wine from Mom Tri’s cellar
Rock lobster ravioli in creamy Morel mushroom velouté
Grilled Australian Angus beef tenderloin with Cabernet shallot sauce and pommes Lyonnaise
Pineapple layered with crispy puff pastry and coconut ice cream
Arabica coffee or fine tea
Please let us know ahead of time if you have any dietary restrictions.
Tickets: 1,500thb net per guest

To book your seat or table, contact jennifer.drew@informayachtgroup.com

20.00 Exhibition Closed
Friday, 25th September, 2009
11.00 Exhibition Hall Open
13.00

Environmental-Focused Seminar: Responsible Business
Siwapon Laolada, Environmental Officer, Evason Six Senses Resort & Spa

Evason Phuket & Six Senses Spa follows Six Senses Resorts & Spas core purpose is “to create innovative and enlightening experiences that rejuvenates our guest's love of SLOW LIFE” (Sustainable-Local-Organic-Wholesome Learning-Inspiring-Fun-Experience). SLOW LIFE takes on responsible business practices by redefining experiences of a luxury resort. The market is no longer a niche, but a huge market with affluent and well educated travelers. Through a wide variety of responsible practices the resort is able to improve operational costs, improve average room rate and get a good return on investment. Responsible business practices is not about creating a better image, but about long term business strategy that improves profitability as well as the company's ecological and carbon footprint.

15.00

Sales & Marketing-Focused Seminar: Cultivating Brand Equity for Competitive Advantage - Lessons for Hospitality Firms

Gerard Dionicio Gonzales, Faculty, Cornell-Nanyang Institute of Hospitality Management

Research has shown that strong brands outperform the market on most financial ratios and with less risk. Strong brands constitute as much as 37% of a company's market capitalization. This seminar draws on both research and real-life cases to emphasize the importance of building strong brands. It provides practical strategies on how hospitality firms can gain competitive advantage by (1) cultivating brand equity, (2) avoiding branding pitfalls, and (3) stretching the brand.

20.00

Exhibition Closed

Saturday, 26th September, 2009
11.00 Exhibition Hall Open
13.00

Technology-Focused Seminar: The Future of IP Services in Hospitality: Converged Networks

Jacob Robfogel, Thai-Fi
Endorsed by the Hospitality Financial & Technology Professionals Association - Asia Chapter

As the demands and needs of both guests and hotel management have changed over the last several years, a new range of solutions based on the power of converging various previously separate systems such as HSIA, Wi-Fi, TV / VOD, Room and Building Controls through a shared IP based backbone. The goal of this presentation will be to describe the benefits of this new infrastructure that can be provided to both guests and back office operations, as well as highlighting the keys to designing new systems and retrofitting existing networks to support these services.

15:00

Tourism-Focused Seminar: 2009 Phuket Tourism and Market Intelligence Update – Mid-Year Edition

Bill Barnett, Managing Director, C9 Hotelworks & ThePhuketInsider.com

C9 Hotelworks

A review of the 2009 figures for the Phuket tourism and hospitality industries. With a focus on first half 2009 figures, forecast for end of the year and market recovery prospects, this presentation will analyze market trends, risk and recovery dynamics on tourism, hotel operating trends and new supply pipeline.

17:30

Wine Phuket
This event provides the opportunity to meet and discuss wines in detail with expert sommeliers, suppliers and winemakers. Of particular interest will be:
- Wine trends: Organic & Biodynamic Wines - Monika Bielka Vescovi, Sommelier & Beverage Manager at the Evason Phuket & Six Senses Spa.
Organic grapes are created from grapes grown without the use of herbicides, pesticides, systemic fungicides, or synthetic fertilizers that poison the soil. Instead, compost is used to fertilize and natural methods are used to curb pest infestation. Using organic farming techniques to grow grapes protects the vineyards from the negative effects of using chemicals that can destroy the soil.
Biodynamic wines are created from grapes grown using organic and mystical agriculture techniques. Biodynamic grape growers use knowledge of cosmic forces and the rhythm of nature to make decisions throughout the growing and winemaking process. Using ancient farming practices, biodynamic wine produces seek to express the balance and harmony of their vineyards in their wines.
- Instructional Wine Tasting – Georges Ciret, Wine Director & Pinyo Thippimas, F&B Manager, Boathouse
Mom Tri’s Boathouse Regatta

Mom Tri's Boathouse Regatta
17h30-18h30
Tickets: 300THB per person

To book your seat or table, contact jennifer.drew@informayachtgroup.com

20.00

Exhibition Closed

   

Contact Jennifer Drew at +66 (0)76 360 808, +66 (0)80 146 2673 or email jennifer.drew@informayachtgroup.com, for more information.